Description: James P. Othmer, advertising executive turned novelist, gives us a hilarious, personal, and sneakily profound chronicle of the past, present, and future of the advertising business. On one level it’s the wickedly funny, compelling personal chronicle of the rise and fall of a modern-day ad man; a riveting insider’s look at the astonishing transformation taking place in advertising's hottest idea factories. But take a step back from the tales of lavish shoots, agencies on the brink, and pampered mega-brands and Adland becomes much more: a snapshot of how we are living our lives thirty seconds at a time. Funny, deeply thoughtful, and utterly unique, this book is both a wildly amusing ride in Adland, brilliantly recounted, and an exploration of the value of life in the information age.
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Narrative Type: book
Type: book
Intended Audience: General/trade
Book Title: Adland : Searching for the Meaning of Life on a Branded Planet
Number of Pages: 336 Pages
Language: English
Publisher: Knopf Doubleday Publishing Group
Item Height: 0.7 in
Topic: Topic / Business & Professional, E-Commerce / Internet Marketing, Advertising & Promotion, Business
Publication Year: 2010
Genre: Biography & Autobiography, Humor, Business & Economics
Item Weight: 9.1 Oz
Author: James P. Othmer
Item Length: 7.9 in
Item Width: 5.3 in
Format: Trade Paperback
