Description: Ametora : How Japan Saved American Style, Hardcover by Marx, W. David, ISBN 1541604334, ISBN-13 9781541604339, Like New Used, Free shipping in the US “A fascinating cultural history” (People) of how Japan adopted and ultimately revived traditional American fashion A strange thing has happened over the last two decades: the world has come to believe that the most “authentic” American garments are those made in Japan. From high-end denim to oxford button-downs, Japanese brands such as UNIQLO, Kamakura Shirts, Beams, and Kapital have built their global businesses by creating the highest-quality versions of classic American casual garments—a style known in Japan as ametora, or “American traditional.” In Ametora, cultural historian W. David Marx traces the Japanese assimilation of American fashion over the past 150 years. Now updated with a new afterword covering the last decade, Ametora shows how Japanese trendsetters and entrepreneurs mimicked, adapted, imported, and ultimately perfected American style, dramatically reshaping not only Japan’s culture but also our own.
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End Time: 2024-11-14T21:51:20.000Z
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Book Title: Ametora : How Japan Saved American Style
Number of Pages: 304 Pages
Language: English
Publisher: Basic Books
Item Height: 1 in
Topic: History & Criticism, Asia / Japan, Fashion & Accessories
Publication Year: 2023
Illustrator: Yes
Genre: Design, History
Item Weight: 14.4 Oz
Author: W. David Marx
Item Length: 8.3 in
Item Width: 5.6 in
Format: Hardcover
