Diversity Means Dollars: 7 Simple Steps to Capitalize on the Changing Marketplac

Description: Diversity Means Dollars by Vince Vitiello Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Diverse consumers will buy from companies that attract them with a customized value proposition. The one-size-fits-all marketing approach caters to a bygone idea of the "American consumer." In Diversity Means Dollars: 7 Simple Steps to Capitalize on the Changing Marketplace, Vince Vitiello teaches you how to bring your marketing out of the past by targeting your products and services to a diverse market. Diverse markets present exponential revenue opportunities that remain largely untapped by many businesses. Vitiello guides you through the seven steps of leveraging diversity for dollars: from researching and selecting your target diverse market, to building a unique value proposition for that market, to creating your strategic marketing plan.When you market toward diverse, underserved communities, you help them gain access to products they need or want but havent been able to easily obtain. Not only will Diversity Means Dollars show you how to achieve potential growth for your business, but by doing well for your business, you will also be doing good for underserved consumers. Author Biography Vince Vitiello is a sales and marketing executive with more than three decades of experience in the financial services industry. Vince has both domestic and international expertise. His sales career began with MetLife, where he led a 10,000 advisor distribution force and created the companys approach and success within diverse markets. He later joined Allianz, where he was president and chief executive officer of Allianz of New York, as well as chief marketing officer of Allianz of America. Vince also served as chief marketing and distribution executive vice president for National Life Group, and president of Global Diversity Marketing. At New America Marketing, President Vince Vitiello helps larger corporations reach underserved markets. Details ISBN 1544539231 ISBN-13 9781544539232 Title Diversity Means Dollars Author Vince Vitiello Format Paperback Year 2023 Pages 192 Publisher Lioncrest Publishing GE_Item_ID:141376076; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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End Time: 2025-01-16T04:03:11.000Z

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