Services Marketing: People, Technology, Strategy

Description: Services Marketing: People, Technology, Strategy by Christopher H. Lovelock; Jochen Wirtz Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less

Price: 7.35 USD

Location: Aurora, Illinois

End Time: 2024-10-29T11:38:26.000Z

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Binding: Hardcover

Weight: 3 lbs

Product Group: Book

IsTextBook: Yes

Number of Pages: 648 Pages

Publication Name: Services Marketing : People, Technology, Strategy

Language: English

Publisher: Prentice Hall PTR

Item Height: 1.4 in

Publication Year: 2010

Subject: Marketing / General, Industries / Service, Careers / General

Features: New Edition

Item Weight: 54.7 Oz

Type: Textbook

Item Length: 10.8 in

Author: Christopher H. Lovelock, Jochen Wirtz

Subject Area: Business & Economics

Item Width: 8.5 in

Format: Hardcover